The most striking part of Dhoni’s presence in this list is the money he has made through endorsements. According to Forbes, $26 million of his earnings have come through endorsements. Only seven athletes have made more endorsement money in the period of July 2013 to May 2014. Roger Federer – with $52 million made through endorsements and only $4.5 million through salary and winnings – and Bolt – with $23 million in endorsements and $300,000 in winnings – lead those with a stark endorsement-to-earnings ratio.
Stunningly, boxer Floyd Mayweather earned the most in the qualifying period – $105 million – without any endorsements. He has risen from No. 14 to No. 1 this year. Footballers Cristiano Ronaldo and Lionel Messi follow Mayweather at the top, sandwiching basketball player LeBron James at No. 3. Tiger Woods has gone down from No. 1 to 6, and Federer from 2 to 7.