By: Chaïra Flanders
The Clarence Fitzroy Bryant College (CFBC) wrapped up its Business Entrepreneurship Week with a business expo on Friday, March 29
The students moved their business week stalls to the Independence Square in Basseterre to showcase their products and services to the general public.
While speaking with ZIZ, Marketing Director of Fruity Supreme, Junika Richards explained that her team’s business makes two types of frozen desserts in one, commonly known as fruit parfairt.
Richards said she was quite pleased with the idea of moving the business from the school to the square because of the exposure. She also noted that the experience gives the young entrepreneurs like herself the opportunity to interact with the public.
Meanwhile, General Manager of Originally Capped, Shejahne Merchant says her business focuses on customizing hats said business was good considering that the merchandise was almost sold out.
She also explained that the embroidered caps help to motivate and encourage creativity.
Tarique Hercules, Manager of Tropical Snow, a snow cane making business said the idea of the business stemmed from the constant need for students to refresh themselves on extremely warm days.
A patron at the Square, Paul Chaderton said he was extremely pleased with the customer service provided by three of the businesses in particular, and hopes that the students use this experience to learn as much as they can about Business and Marketing.
The business entrepreneurship week helps to display innovation and creativity through the main characteristics of a good entrepreneur including an independent spirit, courage and professionalism.
The students created businesses such as Tribal Treasure, Tropical Snow, Fruity Supreme, Sweet and Savoury Bites, Apiyo Headwear, Capture and other creative companies.
The Business Week activity forms part of the Entrepreneurship and Business Students’ Module 3 dubbed “Creativity And Innovation”.