United States Virgin Islands Begins Year With Sales and Marketing Push

Building on the increase in stay-over arrivals last year, the U.S. Virgin Islands (USVI) Department of Tourism has entered the winter season with a strong sales, marketing, advertising and public relations charge.

Commissioner of Tourism Beverly Nicholson-Doty reported that besides paid advertising – which is currently airing on national television – the Department of Tourism earned close to 170 media placements since its Centennial promotion (which offers visitors $300 in Spending Credits) took flight during the Christmas season.

Read more: http://www.caribbean360.com/travel/united-states-virgin-islands-begins-year-sales-marketing-push#ixzz4aB7nfrPP

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