Essence of Hope Launches Programme of Activities

(ZIZ News) – The Essence of Hope Breast Cancer Foundation, in collaboration with its newest sponsor, the Insurance Company of the West Indies, ICWI, officially launched its programme of activities for Breast Cancer Month, October.

Chief Executive Officer [C.E.O.] of the Essence of Hope Breast Cancer Foundation, Pamela Armstrong encouraged everyone to participate in the upcoming activities.

Armstrong said, “The sad reality is, there is still tremendous work left to be done. Many women are still struggling to get financial help and many are being diagnosed with Breast Cancer with nowhere to turn for help. Our annual “Walk for the Cause, Race for Life” is our largest fundraiser that helps us to make these things possible that is why we are encouraging all of you here today to be a part of this walk on October 17th.”

In announcing ICWI’s sponsorship package of ten thousand dollars ($10,000), Country Manager Marsha Clayton said the company recognises the need to support people affected by Cancer.

“Given the cost, the pain and the suffering that is so present in families that have been visited and impacted by this disease, we at ICWI understand the need for support. This is why we have taken the decision to join the chorus of voices and the brigade of organisations and individuals who are engaged in the fight for a cure and the relief so badly needed by women of all ages, races and social standing. We are encouraging participation. Join us in this fight, bring your friends, wear your pink and let us be amazing,” Clayton said.

Meanwhile, Permanent Secretary in the Ministry of Health Andrew Skerritt pledged his ministry’s support of the Essence of Hope Foundation.

He said, “The Ministry of Health is here to assist and we appreciate this Foundation and we will partner with you in whichever way we can to bring Breast Cancer awareness to the very dinner tables of residents and citizens of the federation.”

Along with the Foundation’s signature event titled “Walk for the Cause, Race for Life”, it will hold awareness talks at high schools, facilitate a panel discussion, host a cocktail party and attend church services during the month of October.

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