Digicel’s Postpaid Customers Enter the Cash Vault & Win Big! Digicel’s $150,000 Christmas Promotion revisited Nevis

BASSETERRE, ST. KITTS (January 4th, 2012) – Since November 18, 2011, Digicel has been spreading Christmas cheer to the people of both St. Kitts and Nevis, when their Christmas Promotion for 2011 was launched. Digicel customers across the Federation have been grabbing for $150,000 in cash and prizes in the Digicel Cash Vault, which has been described by many as “one of Digicel’s most rewarding promotions of 2011.”

Over the past six weeks, the red, inflatable cash vault has been seen at locations in St. Kitts including, Rum Barrel for the exciting launch, Fat Tuesday during the launch of the Digicel-sponsored Red Devils J’ouvert Troupe, Party Central and Warner Park Football Stadium during the Carnival Cup. The Digicel Marketing Team also journeyed twice to Queen City where Nevisians congregated to participate in this ‘fund-filled promotion’.

On Friday, 23rd December, Digicel postpaid customers who paid 50% or more of their bill since the launch of the Cash Vault Promotion had their chance to partake in the $150,000 grab. The location was Charlestown, Nevis and scores of Digicel customers and fans flocked the Taxi Stand to witness the exciting activity. Six lucky postpaid customers entered the Digicel Cash Vault and grabbed tons of cash and fantastic prizes. At the end of their 10 seconds in the vault, customers won cash, accomodation & complimentary breakfast at the St Kitts Marriott, gift certificates for dinners at exquisite restaurants, a JVC Entertainment System equipped with a DVD player and Karaoke system and mobile phone bill write-offs.

“Digicel’s Christmas Promotion has created quite a buzz with Nevisians across the island and there is still so much more to be won inside the Digicel Cash Vault,” said Nevis’ Sales & Marketing Executive, Yasmine Hanley. “Customers have been very excited about the promotion and more so about the $150,000 that is up for grabs, literally, and we are happy to make Christmas & the New Year for our customers bigger and better.”

On 7th January 2012, six grand finalists of the Digicel Christmas Promotion, can win up to $25,000 in cash and other prizes. After random selection, these Digicel customers have qualified to enter the cash vault by having topped up $15 or more and collected letters to spell ‘GRABCASH’, paid 50% or more of their postpaid bill, purchased a BlackBerry handset, activated a postpaid plan or prepaid service or was ranked the #1 player in December’s Text to Win competition. Digicel wishes to congratulate all participants in their 2011 Christmas Campaign and look forward to the grand finale.