Sammy named BMW Brand Ambassador

Castries (St. Lucia), July 22 (IANS/CMC)–West Indies Test and Twenty20 captain Darren Sammy has etched his name in the history books by becoming the first Caribbean sports personality to be named brand ambassador for German automobile giant BMW.

In accepting the role, the Windies skipper was presented with a BMW sports convertible from St. Lucian BMW representatives Ultimate Automobiles Friday, reports CMC.

“Darren Sammy is the first West Indian to ever be appointed on behalf of the BMW Group as a brand ambassador outside Germany. Typically sportsmen like golfers Bernhard Langer and Martin Kaymar and Rugby’s Alex Cordisio have been endorsed as brand ambassadors for BMW,” said Mario Reyes, managing director of St. Lucia’s Ultimate Automobiles.

Sammy disclosed the news on his official Twitter account saying: “All in smiles with prestige autos manager after signing the deal….#BMWambassador”.

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